D1collegefootball.com was created in 2001 by Sports Marketing Administrators(SMA). The goal of the D1collegefootball.com site is to be a portal site for college football fans. Fans can bookmark their favorite team page and access links to team websites from one place instead of saving numerous bookmarks in their browser.

Sports Marketing Administrators is a website incubator for sports-related websites founded by Rick Stambaugh. SMA is located in Etters, Pennsylvania.

Sports Marketing Administrators is a member of the National Association of Collegiate Marketing Administrators, American Marketing Assoctiation and FWAA.